Where's Our Data?


IDC Executive Brief. Data control is crucial for success in digital transformation.

Data control and the housing of data are both critically important in the digital transformation economy. However, 60% of Nordic decision makers cannot say for sure where or even in which country their data resides. DigiPlex and IDC Nordic are, in this unique Executive Brief, addressing this critical knowledge gap and answering five questions to help businesses stay ahead in the digital transformation race.

65% of European CEOs are under digital pressure.

The comprehensive Executive Brief from IDC Nordic, in collaboration with DigiPlex, confirms that the digital transformation has implications for all organisations. Products, services and markets are transforming, and according to IDC, 65% of European CEOs are under pressure to deliver a successful digital transformation strategy to become a truly digital enterprise and to comply with local legislation. Digital infrastructure, including the housing of data, is a critical component of this pressure.

"To be a successful digital player you need to know where and how your data is stored, in order to control your assets, comply with legislation and protect your brand. We are seeing increased concern over the digital environmental footprint, as well as physical protection as part of GDPR compliance and connected to risks like extreme weather or cyberattacks. These are only two of multiple key data centre factors businesses need to take into account", says Gisle M. Eckhoff, CEO DigiPlex.

Are you trapped in a digital deadlock?

At the same time, 55% of Nordic businesses, like most other organisations all over the world, are trapped in what could be called 'digital deadlock'. The challenge for these businesses is to make the leap to become a digital transformer, by starting to employ digital solutions to optimise and organise the business. This is something that requires a robust digital infrastructure.

"Data centres are a growing business concern and the process of preparing the five questions has given me new insights into the important role of the data centre in digital transformation. Most importantly among these are, the issue of energy efficiency, how data centre service providers address power consumption, and the growing role of latency in digital. Location of data centres is on the agenda in the data driven economy"...

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