Staff Recruitment, Retention and Morale: How Can Technology Play a Leading Role?

Author:Morgan-Hoole, Tim

Technology makes our lives easier; that's a fact. Whether it's helping us navigate to a new place, stay in touch with our friends and relatives, or be more productive at work, technology plays an important role. And it's only growing in importance--just consider the fact that 78% of the UK population currently owns a smartphone, according to Ofcom.

Aside from our home lives and online shopping, technology is revolutionising the way we work, and has been doing so for quite some time. It enables us to effectively work from anywhere; home, the train, the airport, a customer site or a regional office. And while we're in an actual office, the impact of technology is even further reaching. Beyond the traditional laptop; we're using smartphones, tablets, messaging and collaboration software, meeting room technology; video conferencing screens, smartboards ... even our coffee machines can be controlled using an app and a tablet.

Technology makes staff more productive, which pushes the company forward and help grow the bottom line. Looking at it like that, it stands to reason that businesses should be placing a huge emphasis on providing staff with the right tools, apps, software and devices.

Technology has become an enabler, of staff and of the business itself.

But looking beyond the productivity gains, are there other considerations for businesses? What about employee morale? Mobile working? Attracting new staff?

Innovation changes our experiences

The technology landscape is developing at breakneck speed. What was new yesterday is almost certainly replaced by something better and more functional tomorrow. As users, we have only benefited from this pace of change. Just in the last few years we've gone from face-to-face meetings, to dialling into conference calls, to using video call services on our computers to meet and collaborate with customers, new business prospects and colleagues from all over the world. The two key benefits here are that we are able to do this in real time and without leaving the office. This, of course, saves time and expense, and allows staff to spend more time contributing to growing the business instead of travelling.

The evolution of conferencing is just a simplified example and doesn't take into account the influence of trends that are likely to shape the course of the next 20 years, such as artificial intelligence (AI) and virtual reality (VR). These two technologies have already been integrated into the workplace in...

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