Prioritising IoT within mobile app design must not be at the expense of the user experience.

Position:DATABASE AND NETWORK INTELLIGENCE: OPINION - Internet of things
 
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IoT is continuing to make its presence felt within mobile app development, as developers increasing incorporating IoT capabilities into app design and build.

Jamie Woolnough, Head of UX at Vidatec, says that while it is encouraging to see innovation remaining at the forefront of app design--to be truly successful--designers must understand the psychology behind mobile app usage. Failure to do so and many IoT projects simply won't move beyond the proof-of-concept stage.

According to industry data from analyst firm Persistence Market Research, the worldwide market for mobile IoT technologies will be worth $7.6 billion by 2026. Experts have said that increasing demand for connected devices across different markets and the implementation of technologies such as 5G, NB-IoT, LTE-M, and others, are key driving factors behind this growth.

As IoT integrated apps continue to become a top focus for app developers, Woolnough stresses this must not be at the user's expense:

"There is no denying the scope of possibility within IoT and if investment continues at the current level then the rate of success for projects will certainly increase, but unfortunately many designers are still overlooking basic flaws and weaknesses in the design process, notably the basics of app usability.

"Considering this from an enterprise-level perspective, leveraging IoT across mobile apps within the workplace presents huge opportunities for improving communication, advancing data capture methods, bettering efficiency and even opening up new revenue sources...

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