Global Internet Phenomena Report identifies You Tube as the leader in mobile video Sandvine have released its Internet traffic trends report, entitled "Global Internet Phenomena Report IH2012 ", based on data from a selection of 200-plus customers spanning North America, Europe, Middle East and Africa, Caribbean and Latin America and Asia-Pacific. "Aggregate reports like our Global Internet Phenomena shed light on the Internet as a whole and inform operators on trends relevant to their business," said Dave Caputo. "However, the real value for our customers is to take an internal census of data and trends on their own networks. Armed with detailed network data we work with our customers to develop tailored service offerings, traffic policies and usage plans."
The report reveals the facts, fads and future trends of today's mobile networks:
* YouTube is the largest source of mobile video traffic in every region examined, accounting for as much as 25% of network data and no less than 12%
* In North America, video and audio streaming make up more than half of mobile data traffic, led by YouTube, Pandora and Netflix
* Instant messaging applications like WhatsApp continue to enjoy widespread adoption while eating into SMS revenue; for example, on an Asian mobile network serving one...