New ice cream van comes to Dubai: from Essex to Desert Chill.

Position:Compass 06/2009: News and views from around the world - Dubai, United Arab Emirates - Brief article


Despite the global downturn, two British brothers, Dan and Nathan Furlong, believe they have found a niche market in Dubai that is already paying dividends, by importing the concept of the ice cream van, which still remains a popular summer sight throughout the British Isles, to the Middle East. The brothers, from Essex, England, launched their Desert Chill business a few months ago with a single van, and ice creams are imported by a local supplier. Initially aimed at the expatriate community, they are finding their products hold equal appeal to the...

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