Editorial comment.
Author | Prickett, Ruth |
Energy has loomed large in the news recently--the need to conserve it, ways to increase it and, most importantly, how to use it most efficiently. And that was just in the Olympics. The sight of world marathon champion Paula Radcliffe collapsing in tears by the roadside shortly before Kelly Holmes won the 800m brought these issues to the fore, at least for those of us in the UK. Radcliffe later said that she didn't know what had happened, but she had "nothing in her legs", while Holmes, who'd decided to enter the 800m at the last minute, conserved her energy by remaining almost at the back before accelerating past all the leaders on the outside to win gold.
Sport is often used as a hackneyed metaphor for business--how often have you heard about "the level playing field", "touching base," "going for gold" or "moving the goalposts"? Most of these cliches are about beating your competitors or building successful teams. Yet the key lesson from Athens seemed to be that winning was a question not only of what you've got to start with, but how you use it to your best advantage.
Prophets of doom have been predicting the end of oil and gas (and the consequent collapse of civilisation as we know it) for many years. So far, this has not happened, but global warming and the destruction of natural habitats are raising more concern as scientists squabble over whether freak UK weather conditions are indications of worse to come or simply random disasters. The concerns are not new, but it seems that businesses are starting to sit up and take notice. It is unlikely that this is because the FD got his feet soaked in an unseasonal rainstorm in August. It is far more probable that...
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