Editor's note.

AuthorHolmes, Lawrie
PositionEditorial

Management accountants offer a unique insight based on a broad knowledge of how various functions in their enterprises work. It's therefore important to spend time away from the back office and out in the field, says CIMA's new president, Malcolm Furber. In this issue he urges members to "kick it and hug it"--a call to understand their organisations better by gaining first-hand experience of life on the front line.

The subject of our cover feature, Paul Pomroy, is a good example of a member who has progressed by getting to know his business inside out. On becoming senior vice-president, finance, for McDonald's in the UK and northern Europe, he added property, construction, support services and, most recently, supply-chain management to his portfolio--just before the horsemeat scandal swept...

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