CEOs get sustainable.

PositionFirst in... - Chief executive officers - Brief article

A global survey of 766 CEOs has found that over 700 consider sustainability crucial to the future of their companies and believe that within ten years sustainability could be fully integrated with core business processes. Most said that the international downturn had increased the importance of sustainability issues in their business.

The survey, entitled "A new era of sustainability", is the biggest poll of senior executives on the topic. It was conducted by United Nations Global Compact and Accenture. Its...

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